Building 8 was Facebook’s first major step into hardware—an advanced R&D lab of engineers, designers, and technologists focused on creating new frontiers of human connection. It laid the groundwork for what is now Meta Reality Labs. I spent a year and a half there working closely with the ECD to help shape early hardware brands, develop product concepts and pitches, explore product UX, and contribute to go-to-market creative for emerging devices. Much of that work lives on in Portal and Quest, but I’m also proud of the internal brand expressions I created for the team, extending the b*8 visual language.